The Need
After a 10 year lapse in advertising, SAMPSON needed to reinvigorate its image as an established manufacturer of vinyl window fabrication machinery.

The Solution
The campaign focused on powerful, robust systems backed by strong customer service and support. The ad and direct mailers used unique, powerful graphics (a muscular arm) to bolster its concept.

The Result
Within a few months, SAMPSON became recognized in the industry as the company with the "Atlas" ad. Name recognition had increased dramatically.

• Corporate Ad
• Product Ad
• Mailer